Author Topic: Apple Ranks Last Regarding Environmental Practices  (Read 2095 times)


Offline Paddy

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Apple Ranks Last Regarding Environmental Practices
« Reply #1 on: December 06, 2006, 07:50:10 PM »
QUOTE
“In sharp contrast, Apple is awarded the last position because the company has made absolutely no improvements to its policies or practices since the ranking was first released three months ago, although most of its competitors have improved environmental policies,” said Kruszewska, “Despite being the world leader in innovation and design, Apple is losing the race by failing to keep up with the other companies.”


THREE MONTHS???? I mean, c'mon. I know that this is a real issue, and that it needs to be dealt with, and if Apple is performing poorly on this front then shame on them, but clearly, Greenpeace don't know a heck of a lot about running a large corporation with real products, real deadlines, real shareholders etc. I'm not excusing Apple for not thinking enough about these things, but to expect them to turn themselves upside down to respond to Greenpeace in a mere three months is laughably unrealistic. Also, it is possible that the information Greenpeace requested may indeed exist, but Apple being its usual secretive self, simply didn't hand it over. I would hope, however, that they do make a sincere effort to clean up their act going forward.
"If computers get too powerful, we can organize them into committees. That'll do them in." ~Author unknown •iMac 5K, 27" 3.6Ghz i9 (2019) • 16" M1 MBP(2021) • 9.7" iPad Pro • iPhone 13

Offline D76

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Apple Ranks Last Regarding Environmental Practices
« Reply #2 on: December 06, 2006, 08:39:23 PM »
Where was Apple in the original standings? If it was at the top or close to it, the company might still be ahead of the others. Not to say it was, but if so, it's unlikely Greenpeace would acknowledge it. Greenpeace is focusing on improvement, and the lack of information as to Apple's original standing — if it had one — is telling.

As well, the other companies may not have done anything, anyway (bolding mine):
QUOTE
“We are witnessing a global shift  towards greener PCs, with Acer and Lenovo, two major producers of PCs, committing to eliminate the use of the most hazardous chemicals from their products range,” said Iza Kruszewska, Greenpeace International toxics campaigner,
Talk is cheap.

Offline sandbox

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Apple Ranks Last Regarding Environmental Practices
« Reply #3 on: December 06, 2006, 11:19:17 PM »
Well I approach this issue from a different perspective and viewing it from this perch may cause someone to conclude that I am anti-happyfeet or some such anti-ness, of which I clearly am not. My tree hugging pedigree goes all the back to my participation the Whole Earth Catalog, but there are limits and lines in the sandbox although grainy at times.

Pizza Hut is not responsible for the recycling of their packaging or the byproducts of their deluxe pie when my Grolsch is done with it, it is my responsibility to dispose of my waste products and I pay good money in taxes for the luxury.

I pay additional money for a recycling program and worked too hard to have it implemented in my city to have Apple steal my recycling products without paying my taxes.

I’ve been a member of Greenpeace in the past and a current member of a few other environmental concerns presently, and I’m well aware of the need for these organizations to be proactive and their tendency to get mission creep. In the case of holding manufacturers liable for recycling retail products is where I draw the line. If a company wants to have their products and packaging returned to them it’s their option, and if it paints them in a Green Hue, great, but to imply that any company is not environmentally conscience because you don’t send your iBook back to San Francisco to be trashed, or to have a company in San Francisco tell me or my city where to stuff it, is beyond all logic.

Along with city operated recycling utilities we have commercial entities that will come to your house or business and pick up your “White Products” (stoves, refrigerators and such) for free. There is a very large electronic recycling company that will take anything that plugs-in or runs on batteries for free, so why would I need to bring my G3 to the Apple Store, forcing the condition that would make them add storage space or loose retail space, or send it to the West Coast when there are clearly better options?

Obviously Greenpeace has gone overboard on this issue and with little more that a working iBook I could prove that their dumb policy is more harmful to the environment and economy than individuals recycling their own waste. Placing the responsibility on the customer and creating recycling programs in communities is where the future lies. If there are components of these recycled items that the manufacturer would like to have, well then they can buy them back, in volume, efficiently and Greenpeace should focus their resources on more pressing issues.

Offline D76

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Apple Ranks Last Regarding Environmental Practices
« Reply #4 on: December 07, 2006, 03:30:40 PM »
From the MacDailyNews site:
QUOTE
MacDailyNews Take: These Greenpeaceniks might have a point if Apple was some massive polluter instead of just a very a popular brand name which these militant "environmentalists" are using to generate free publicity. We're all for a cleaner environment, but Apple ought to charge Greenpeace a PR fee. Apple doesn't sell dirty CRT monitors, like certain cheapo Windows-centric PC box assemblers. Apple uses rechargeable batteries in iPods, instead of having tens of millions of users constantly tossing AA batteries into landfills. Apple even offers purchasers of Apple Macs and Apple monitors free recycling of their old computer and monitor — regardless of manufacturer. The list goes on.

Information on Apple’s recycling programs and industry-leading environmental policies is available online at http://www.apple.com/environment
This site rips into Greenpeace, tearing it apart for lies and sensationalism about computers to raise money.
« Last Edit: December 07, 2006, 03:44:03 PM by D76 »

Offline Gregg

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Apple Ranks Last Regarding Environmental Practices
« Reply #5 on: December 08, 2006, 07:41:01 AM »
QUOTE(Paddy @ Dec 6 2006, 07:50 PM) <{POST_SNAPBACK}>
Greenpeace don't know a heck of a lot


= Couple Give Family.... ???

wink2.gif

QUOTE(D76 @ Dec 7 2006, 03:30 PM) <{POST_SNAPBACK}>
b]This site[/b][/url] rips into Greenpeace, tearing it apart for lies and sensationalism about computers to raise money.


Stretching the "truth" for the greenback? Naw! Not a good l..., um, nice bunch of folks like Greenpiece (of work). wink.gif
Ya gotta applaud those bunnies for sacrificing their hearing just so some guy in Cupertino can have better TV reception.

Offline Paddy

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Apple Ranks Last Regarding Environmental Practices
« Reply #6 on: December 08, 2006, 08:02:57 AM »
Ok, ok, DOESN'T know a heck of a lot...

What can I say? My copy editor had gone on a coffee break! toothgrin.gif

The techniques that Greenpeace has employed to get its message across over the years have often been little more than carefully staged public relations affairs - and this would appear to be just one more. The "research" is not important to them - getting their message across is. They get away with flawed or downright inaccurate research because the press does appallingly little critical analysis of ANYTHING before publishing it. If it has "Press release" on it and it comes from an organization that they've heard of before - or has an official-sounding name - they publish it verbatim, with few questions asked and little input from the other side. Having a good publicist is more than half the battle, it seems.

Macworld had a thing or two to say about the entire situation. Too bad the NYT and others haven't printed this sort of response, which certainly puts things in perspective.
« Last Edit: December 08, 2006, 08:20:37 AM by Paddy »
"If computers get too powerful, we can organize them into committees. That'll do them in." ~Author unknown •iMac 5K, 27" 3.6Ghz i9 (2019) • 16" M1 MBP(2021) • 9.7" iPad Pro • iPhone 13