I seriously doubt that they came up with the converter in a matter of months, much less weeks. It seems a logical move, to me. Apple says it will now allow apps developed in other tools than the ones they provide (they back tracked on that ["caved?"] several weeks ago). Adobe can still make its money with the development tools it already makes and those users can now even build apps for the iOS! Sounds smart to me. How can Apple complain about Adobe and Flash when they are pushing HTML5 so much?