You DID hear that really LOUD "Whoosh"-ing sound, right Tonye?
Well, that was the point of it all... rapidly going over your head.
Let me try another approach.
Apple and Best Buy have had their 'short comings' in the past for various reasons.
Same with some of the other big national and worldwide retail stores.
They all will at one point or another work out their differences that benefits both sides .. three sides ... who knows how many pieces of the pie it takes to create an eatable whole one.
All the retail big players play the same game as far as
-sell! sell! sell!-.
Best Buy is no different than say Circuit-City or Frys when it comes to
-sell! sell! sell!-.
If they can pull more green out of your wallet ... Ya Buddy! Same with plastic.
Their floor standards are of course geared towards there own policies too achieve this goal.
Do you honestly think Circuit-City or Frys doesn't try the same strong arm tactics as Best Buy.?. Sure they do.
{btw. I'm just using CC & Frys as examples}
It didn't work out for Apple and Best Buy the first go-around.
Nor did it for Circuit-City, for what two tries.?.
NOW possibly .. just possibly the two have learned from their last go-around.
Best Buy lost a ton of incoming revenue. Apple most likely could of made more.
I'm sure they both got their stubborn heads out of the sand and said "lets work something out".
Speaking of Sand. See Sandboxes post above. Think he hit the nail on the head.!.
Along with trying to work out how much/who gets what in the revenue, they need to work out HOW too improve on the customer approach side.
Thus Apple says they're bringing in own players. Not training the present summer part timers.
Last time around they brought in an Apple rep who had to cover a whole district of stores.
I met a few back then. Apple reps ... yeah right.
Let me tell you how that works real quick.
Apple allows (or farms out) outside experienced mac enthusiast to apply for a Apple rep position. Some really,really knew there stuff. Some knew enough too fill an empty gap somewhere. I know this because a very good friend of mine used to volunteer his time and services on the weekends for free being an Apple rep because he doesn't need the money. His goal was recruit - teach the macintosh to the ignorant public.
Finely Apple .. errr .. demanded his time when he didn't have it to give.
>>back on tract<<
Everyone has some personal (or in-house) horror story about 'any' big retail store.
I've got some humdingers myself.
That is not the point.
Point is will Apple dig deeper into the past mistakes that all parties concerned made to create workable solutions?
Did they learn from the last go around?