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It's not really that talking part but more how they blended the two add's together to make one.
Although it might look simple, I think if you want to create something like those, you might run in to more problems then you would expect.
I don't understand where the 'problem' would be. If it's a newspaper ad, there should be absolutely no problem aligning things, that what paper proofing is all about. If you mean on a web page, then there could be problems if the designer doesn't know how to position items/graphics on a page. But even with the best design, it can usually be 'trashed' by making the window extremely small/narrow. But that is done by the user. As the saying goes, somewhere there is a fool that can defeat any fool proofing!
Am I now to understand that the ad was not actually
in the printed version of the paper(s)?
